With her most impressive collection to date, Adidas by Stella McCartney revealed her spring/summer 2014 collection during London’s Fashion Week on Tuesday.
The talented Stella McCartney presented the collection to 350 guests from the press and special friends of the brand. It was certainly an event to remember as guests previewed the collection via aerial yoga performances, dance choreographies, spin classes and even a synchronised swimming show. An inspiring show of fusion, performance and style!
Photography by Claire Pepper
Image The Upside || By Bianca Cheah, staff writer.
Lace up guys as ‘The Upside’ has just launched. It’s time to look smoking hot while squatting with that barbell across your back.
Founded by the ever so gorgeous fashion designer Jodhi Meares, The Upside is an impressive active wear collection based on the functionality of looking great in and out of the studio with the vision of how women and men will dress in the future. Featuring daring catsuits and eye popping leopard prints, this collection is sure to empower any individual who slips on a piece from this range. Head to www.theupside.com to see the full range.